The first quarter 2024 marketing system work conference of FAWSN was held at the headquarters on April 12th, attended by the group president Jing Qingchun and leaders of 18 affiliated enterprises.
At the meeting, the Strategy and Platform Development Department and the Innovation and Project Management Department respectively provided detailed interpretations of the current macro environmental situation, hot information in the automotive industry, OEM technology trends, and forward-looking technologies, providing information support for the company's strategic planning and technological reserves. Business Director Wang Guoliang gave a presentation on the overall market environment, customer market status, and changes in the first quarter. He summarized the completion of market expansion in the first quarter and deployed key tasks for the second quarter, emphasizing the implementation of KPIs, external market expansion strategies, and strengthening communication with customers to enhance customer satisfaction.
Mr. Jing expressed recognition for the market development work in the first quarter and made requirements: firstly, the market development work needs to be personally led by the general manager of the affiliated company, matched with resources, and implemented to formulate expansion strategies; The second is to leverage the linkage function between the group headquarters and the enterprise, establish a collaborative mechanism, and share customer, channel, and other information; The third requirement is for the top leader of the company to actively think, based on the sustainable and high-quality development of the company, to consider how to expand the company's product line and seize market opportunities.
